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Want Warm Homebuyer Leads Ready For a Realtor? | We’re Recruiting Agents


UrbanLand Company
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What’s the worst thing for an active realtor? Closing all of your current deals and realizing you’re out of immediate pipeline. “The emotional nature of sales careers combined with real estate’s often long sales cycle can be a real downer for the closer coming off a round of tough transactions,” said Gerard DiRuggiero, Principal Broker of UrbanLand Company. “If you’re not attacking new business constantly and being diligent in follow-up on future opportunities, you can find yourself very lonely very quickly once you settle your pipeline.” We’re aware of the challenges that busy realtors face in keeping up momentum. “We’ve been running our own in-house Agent Leads Generation Program for years and our agents have directly closed over $50 million in sales from our in-house brokerage leads,” commented DiRuggiero. “We evolve the program continously to meet the needs of UrbanLand Company agents.” What’s the Agent Leads Generation Program? Our marketing team generates and centrally manages a pipeline of potential homebuyer & seller leads that we’ve met in our Workshops program and through other marketing channels for the brokerage. On the homebuyer side, our marketing team nurtures & warms up our leads until they are in prospect mode & ready to really work with one of our agents on actual home search & purchase. The process is similar for property owners and potential sellers. Here’s more on what to expect:

We’re Recruiting Realtors! Grow Your Business With UrbanLand Company.

Call/text 202.517.6950 or email us to find out more about what we do for our agents. “If you’re an agent, available close to full time, and have a real desire to increase your volume, we can help,” continued Gerard. “Our agent exposure program includes getting you involved in our popular homebuyer & seller workshops, our private appointments, new construction & other listings, and gets you started on proper farming and sphere of influence building.” The Agent Leads Generation Program goes beyond healthy closing numbers and a pipeline for the agents.  The focused nature of the program pulls our agents together, majorly increases their public exposure through our marketing programs & workshops, and turns everyone into a solution-based salesperson. It’s a great way to add 20-30% more volume to your year just by plugging into our programs.  Here’s our other brokerage benefits.
  • No Desk Fees
  • No Legal Defense Fees
  • Exclusive Buyer & Seller Leads with NO Upfront Costs
  • Workshops & Farming Program
  • Modular Training
  • Let us Build & Grow your business!
UrbanLand Company has just finished up a year of major self-funded growth including the opening of 2 new flagship Realtor offices – we’re now a permanent part of NE DC’s booming Trinidad/H Street Corridor and Baltimore’s red-hot Hampden commercial neighborhood. “We designed all of our offices with building our UrbanLand Company agents’ business in mind,” said Gerard DiRuggiero, Principal Broker of UrbanLand Company. “Our office concept is built around flexible space any of our agents can use while out & about doing daily real estate while also creating crowd-friendly venues that serve our Workshops program & agent sphere of influence events. It makes for a modern, dynamic combination with a lot of value for agents.” 2019 is the 16th year of brokerage operations for UrbanLand Company in DC/MD/VA, and we did more than just “go regional” with our offices. The brokerage reached $525 million in overall transactions threshold and also reached $50 million in closed sales for our agents directly resulting from internally generated leads. We tripled the size of our free Workshops program, converted our realtor training into a very efficient, modular format, and welcomed a large group of incoming agent transfers.

Text us at 202.517.6950 or email us for more info on our agent support & business building program.

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