Topics for Agents

Are You Getting Enough Realtor Exposure?

Are You Getting Enough Realtor Exposure?

What’s a big challenge for realtors of all levels of expertise? “You have to get a ton of exposure to and face-to-face time with the homebuying & selling public if you’re going to keep up your sales momentum & volume,” said Gerard DiRuggiero, Principal Broker of UrbanLand Company. “That means getting into close conversations in a real estate context with a large number of people constantly.”

Let us share our experience with you.  “We were fortunate to move early into the Homebuyer & Homeowner educational space as a lead generator. Back in 2012, we were planning & launching our first Workshops with the public during an improving market,” continued Gerard. “We’ve closed just over $52 million in direct closings from leads we generated online feeding into our Workshops. It gives our agents an invaluable pipeline of leads that want guidance & hand-holding in various aspects of real estate.”

Our agent-hosted Workshops are just part of the program that we call Agent Exposure internally. When an agent wants to take a focused effort at improving their volume and flow of opportunities, they enter into a promotional & marketing cycle that generates leads & builds awareness for their realtor business.

“The promotional cycle for our agents is easy to follow and execute if you’re motivated for success. We match your available time with workshop events, custom open houses in brokerage listings, and agent-driven involvement in social media & farming/mail activities,” continued Gerard. “The cycle gives our agents a ton of social media content to really show their individual spheres what they are up to as realtors. It often creates a catalyst with their spheres while we are pushing leads in front of the agent.”

We’re Recruiting Realtors! Text/Call 202.517.6950 for more info.

It takes a lot of outreach to generate real appointments for yourself in a real estate context. Whether you’re new to the agent business or looking to boost your volume, UrbanLand Company can help. 

UrbanLand Company Real Estate Brokerage was founded in 2003 in NW DC and has now sold over $525,000,000 in DC area real estate from over 1,500 transactions. We have regional realtor offices in NE DC’s H Street Corridor and Baltimore City’s Hampden commercial neighborhood.

Want to learn more about Building Your Business with UrbanLand Company? We offer a transparent & confidential interview process.  Text/call 202.517.6950 or Get started now

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